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GS1 Digital Link QR Code
The camera app can scan this. The Zebra app can scan this.
A GS1 Digital Link QR Code stores a normal web address that contains the product's GTIN and optional details such as batch or expiry. Shoppers' phones open the brand page, while checkout scanners read the same code as a product number.
Also called GS1 Digital Link, Digital Link QR, Sunrise 2027 QR, 2D barcode at POS.
In this family
Specifications
| Standard | GS1 Digital Link standard (URI syntax) + ISO/IEC 18004; GS1 2D in Retail guideline |
|---|---|
| Character set | HTTP(S) URI with GS1 Application Identifiers as path/query (e.g. /01/GTIN/10/batch) |
| Capacity | As QR Code; URI length chosen by the brand |
| Error correction | QR Reed-Solomon; GTIN check digit inside the URI |
| Dimension | 2D matrix |
| Origin | GS1; GS1 US board set 'Sunrise 2027' in May 2020 – goal: retail POS able to read 2D barcodes by end of 2027 |
Where it is used
Retail packaging (dual-marked next to EAN/UPC), consumer engagement, traceability, recalls
People use it for retail packaging (dual-marked next to EAN/UPC), consumer engagement, traceability, recalls.
The camera app returns the web address. It does not open it.
Example
https://id.gs1.org/01/09506000134352/10/ABC123
Scan and create
Create this code opens the barcode generator with this symbology and the sample text filled in.
The camera app can scan this and shows it as QR Code. It returns the raw text. It does not open links, look up products, or start a payment. The desktop companion types that text into the focused field.
The Zebra app can scan this. It returns the raw text.